Want to see the future? Forget reading palms, wrap them around the steering wheel of the pro_cee’d. Feel the inevitable goosebumps, about the only bumpy thing in the pro_cee’d’s ultra-sleek design. Designed in Europe, the pro_cee’d is the new face of KIA and it will add a few expressions to yours.  Combining the very highest standards of engineering with distinctive European aesthetics in every aspects of its exterior, interior, fixtures and fittings, the pro_cee’d speaks to the needs and wants of today’s ambitious drivers. An extraordinary car deserves its extraordinary name. ‘ce’ (community of Europe) and ‘ed’ (European design) have been combined to form the name of the first model, cee’d. This top of the range model gets ‘pro’ to emphasise its excellence, it’s time to pro_cee’d.

The pro_cee’d has loads of features and high-tech comfort. A mixture of technological sophistication and practical innovation, the pro_cee’d is covered by a 5-year/100 000km warranty, 3-year/60 000km maintenance plan and 3-year unlimited km Roadside Assistance Programme (0860 542 911 toll-free).